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Marketing That Actually Works

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Marketing That Works I think you missed last nights Skype Live and that's a real shame because it was futuristic and revealing to say the least. It wasn't recor...

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How To Beat Economic Uncertainty

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During any uncertain times those that survive are those that get smart and take action. Those that stand and just observe sink. Every now and then you have to t...

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Direct Marketing Results – Five Case Studies

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Does Your Marketing Work? In a world that is pretending marketing is very complicated, you might like the simplified strategies and results you are about to rea...

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Business Mentor How To Choose

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How To Choose The Best Business Mentor For You How the hell do you choose a proven reliable mentor in a world where so many now claim to be experts? Type the wo...

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Transition Mentor & Partner Program

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IMPORTANT NOTE: BEFORE YOU READ ONE WORD FURTHER. I am looking for serious business partners I can mentor for higher response results for a year and beyond. Thi...

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Letters from Clients

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Letters from Clients A Letter From Sharon “My name is Sharon and I own artificial flowers.co.uk. It has been up and running around six months and I went down ...

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How To Avoid Fake Marketing

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Fake News Affects Your Business It works - sells more - it doesn't work - sells less! There's nothing new in fake despite it being all over the media right now ...

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How To Convert More Enquiries

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How To Convert Enquiries Why do people buy? “We get enquiries but we cannot convert them?” Here is what I see and hear with clients all the time. This will ...

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Success During Uncertain Times

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It feels like the world has gone mad. It does and can affect us. Somethings we cannot control and cannot stop. Somethings we can. There’s never been a more i...

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Le Force Majeure

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Le Force Majeure Seven days ago I had a visit from Le Force Majeure. Seven days later I am one stone lighter a little weaker and although much better I am still...

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The Little Black Dress

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The Little Black Dress Recently my wife read an autobiography about a famous designer Diane Von Furstenberg. That is her above. Despite her owning many business...

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Eccentric Rule Breaking Marketing

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Alan - thanks - your approach is too eccentric for me - I don't think I can sell it internally Thank you anyway Best wishes"   Since I began working with c...

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TRANSFORM 4 The Expectation

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TRANSFORM 4. The Expectation Philanthropy is involved with basic innovations that transform society, not simply maintaining the status quo or filling basic soci...

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Transformational Marketing news July 2016

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Transformational Marketing Consultant News July 2016 In a crazier than crazy world, it's always a good to have focus especially when you cannot change the bigge...

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Direct Mail Works

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Should You Use Direct Mail? Yes. Yes because it works. This morning in my mailbox I had direct mail (letters) from Amazon, Apple, Google and PayPal. I have had ...

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The Parrot Escaped

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The Parrot Escaped! When I get up in the morning and head for breakfast I always sit in the same chair. It looks out onto large trees. The bird noise in the mor...

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Old v.s New School Direct Marketing

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Old School vs. New School or FUSION MARKETING? Old school marketing is using sales reps, cold-calling, flyers, and anything else including FAX machines to sprea...

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Massimo Bottura

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I’ve been watching a TV show on Netflix called Chefs Table. For the record – just brilliant! All the chefs had traits in common, one being the need to be th...

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From That To This

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How do you take zero and turn zero into a torrent of leads? It’s Friday so I thought I’d share with you a little more detail of a client of mine. You might ...

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Summer Time – Time For What?

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SUMMER TIME -Time For What? The school is out so if your town, city or village is anything like most at this time of the year everything has gone pretty quiet i...

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The Law of Planning

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The Law of Planning Ignore this law and you will see its consequences. Do not miss a read of this article. Save for later if you have to but make sure you read ...

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Direct Mail Vs. Email

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Direct Mail Vs. Email I’m the first to admit I rarely check my mailbox. When my wife and myself get home she will tell me to open it and hand her the mail. So...

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The Social Media Question

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The Social Media Question I’m just back from the coffee shop where we drink coffee before we get over into the office. Behind me were two guys. One was speaki...

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BREXIT EXIT – and Your Business

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THE BREXIT EXIT Oh god the world has ended - really? Lets look at this from a different angle. I’m a huge believer that we cannot change the past. The vote ha...

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Alan’s Notes June 23rd

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NOTES FROM MY DESK June 23rd Today I’m doing my own thing. That means doing what I want to do. The day began with a hug and a kiss with my darling wife Tamuna...

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NEWS: May 2016 Iconoclast Collective & Breakthrough

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NEWS ICONOCLAST COLLECTIVE & BREAKTHROUGH: Getting asked to feature on a Canadian TV show. Enquiries and ventures with the biggest property experts in the U...

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Breakthrough17

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BREAKTHROUGH No.17 How does your customer think? When I was a hairdresser I discovered this very early. If I asked my clients do they want a cut and blow they w...

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Misinformation Overload

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MISINFORMATION EXPERTS One of the biggest threats facing business owners like yourself today is the massive distribution of relentless misinformation. And it’...

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Business Breakthrough No.9

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BREAKTHROUGH 9: "Do you have the expertise needed?" I am yet to consult with a company that thinks they have the expertise but their results prove they don’t ...

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Orange Beetle Vintage

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A Look Back Over Many Orange Beetle Websites and What Really Makes a Website Like This (and yours) Sell Let me say upfront; You need too understand this - marke...

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VID: Business Breakthrough … Tips

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The above is based on the breakthrough article found here at ... 43 business breakthroughs 43 steps I use with my own private clients that will transform your b...

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Salon Punk Breakthrough

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A Personal Breakthrough Project I thought you’d like to share some insider business today about a project I have been working with since 1999. Yes I did say ...

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Escape From Zoomanity

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Escape from Zoomanity is a book about happiness. It isn't a book that you would associate with happiness. Here's why. First I wouldn't usually post this kind of...

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