He is also one of my private mentor clients. He really does amazing magic. Once he made his finger glow like E.T. at a MasterClass of mine.

He also made things vanish and then come back and do all kinds of mental tricks.

And ... he plays a mean Piano. At one of my Master classes Steve entertained us playing Elton John tracks all night. How cool!, like Elton John!

Can I tell you why he loves me? Or should I let him tell you? Okay, enough of me, here is Steve...

NOTE: This is copy and paste direct from Steve's email to me. I have added some small headlines for readability.

From: Steve Winder [mailto:stevewinder1@yahoo.co.uk]
Sent: 13 March 2007 12:44
To: Alan Forrest Smith
Subject: testimonial for Alan

Dear Alan,

I thought I would drop you a line to keep you up-to-date on my progress. Not sure if you remember but you probably do that I started from scratch on the Internet in May 2005.

I remember looking at the Internet and being completely baffled by how on earth do you get a website online up and running and making money

Now I have been doing this off-line for some time as you are aware I have two hair and beauty salons that are doing very well, however you that showed me how to make them more successful using marketing and copywriting skills.

Like yourself I have been a hairdresser for the past 27 years, 17 years of that I was managing salons and a business owner for the last 10 years.

I spent eight of those years training other hairdressers, lecturing and teaching communication skills. So I thought that I was pretty good at communication well I am, but you have shown me how to be conversational with my copy!

So anyway my point to create a website about how to manage a hairdressing salon. I had to learn loads of new skills how to build websites, how to upload it, how to make it so the search engines found it but the great thing for me Alan, was you were there as my coach, trainer and business advisor.

From Novice To Number One

I have gone from complete novice two years ago to now being at number one or number two of the top major search engines, getting some fantastic results.

In one week just before Christmas 2006 my site brought me in £1000 and now consistently earns me £300 to £400 a week. wow!

Not bad in two years... my traffic stats or how many people visit my site as an average 1500 visits a month and if you think about it this is a niche website and it's growing the all the time.

The other thing that's been great for me, is to be able to create my own marketing materials and use them in the Salon's and then to test and measure there success.

Fantastic Success

For example using some of the things that you have shown me Alan we did one simple text message to our clients on a very quiet week last month and sent off 200 text messages we had 46 people respond to an offer! which in my book was a fantastic success.

That meant that we were fully booked and pulled in an extra £1150.00! cost for the whole thing was £24.00 pretty good return ah

We used the recommend a friend vouchers and other vouchers and flyers and got a brand new stylist fully booked in 12 weeks where as it usually takes 2 years as you know!

Easy Access Support

The thing I've enjoyed Alan working with you is it you have been there had a real business and therefore understand what it's like sometimes how lonely it can be and of course help stressful it sometimes is.

So it's been absolutely fantastic to be able to get onto the phone or by e-mail or Skype and run ideas past you and get your advice. And the thing I love with you is that you are a realist.

An Extra £2,000 A Week

I would comfortably say that due to your coaching advice and all the other things he helped me with that across the two businesses you have helped me grow it by at least £2000 a week consistently.

So credit to where credit is due thanks mate. Just thought it was important to give you some feedback and some praise as I wonder sometimes how often people drop you a line to say thanks, I know you get paid for what you do but you always go the extra mile and actually really truly want people to succeed in what they do.

Cheers Alan

And That's Just 3! Here Are a Couple More Very Quickly. These are simple bullets for you based on results.

If you want to know more about them, simply ask when we meet.

PROFITS LIKE THIS: JT, Liverpool UK increased her profits by over 290%. She had to buy the property next door to accommodate new business! (All Using Simple Copywriting Techniques)

RESPONSE LIKE THIS: Robert Mc Holl had a 47% response for orders from his sales letter series. Each order had an average vlaue of £1,300!

ADVERTS LIKE THIS: Andrew. B. had 24 high-end orders on the first day of his advert running in a niche magazine. His old adverts pulled zilch response (Well Executed Copywriting Can Explode Your Sales! ).

WEB PAGES LIKE THIS: Hairee.com sold over 3,970 ebooks in just 24 months. Signed-up nearly 4,700 targeted prospects. Nick James from Auctio-O-Matic.com saw both his websites instantly increase sales and opt-ins.

INCREASES LIKE THIS: Beccy from Bahrain reported she had doubled her business in less than 12 weeks. She went from £4,000 to just over £8,000 per week. Steve Winder reported an average annual increase of just under $110,000 from my marketing advice and tips!

COPYWRITING LIKE THIS: "... his copy is absolutely fabulous -- with startling results, too! If you need killer copy that kicks, I recommend Alan, hands down." Michel Fortin.

SERVICE LIKE THIS: Alan, .. fantastic, wonderful, outstanding, awesome, inspired workmanship ... thanks again for a great piece of work..." Your sales letter made me nearly $5,000 in just five days!, Steve Goudy.

NUMBERS LIKE THIS: Alan increased the volume of attendees at one of Nicolas seminars by 189% in LESS THAN 24 HOURS!
Nicola Cairncross
Business Coach and founder of The Wealth Creation Conference, UK
TheMoneyGym.com

SAVINGS LIKE THIS: Within 30 minutes of talking to Alan he saved me well over £30,000 from my advertising budget!

EMAILS LIKE THIS: Alan I did as you said, my first email to my list pulled in just over £42,000.00!

NEW COPYWRITER: Ste went from ground zero to six figure earner with 12 months of coaching and mentoring from me.

And .....

CASH FAX: "About the fax mailer: I sent a fax mailer to the same group of people in March and received 3 replies and when I sent the one you wrote for us the other day I received 74 replies.

Side note: The copy I write for George sold 73 tickets sales in less than one hour. Each ticket value was £2k!

Thanks, George,
MME Ltd

Okay here's one or two more for you.

Alan I simply want to book you right now: Click here.

Alan can I ask you, Why Do You Call It Non Conformist Consulting

Easy; most of the consulting you get preached is usually total nonsensical rubbish. It's mainly designed to cover the tracks of those giving it, to take you cash and results from it are mostly is immeasurable.

My techniques DO NOT conform to usual text book waffle. This from the front-line, insider tricks that have worked, does work and has pulled in literally millions of dollars, direct from the edge of business!

YES ... Non Conformist or, low investment, high return guerrilla style marketing. Call it what you want ... it works!

Read what some other say below.

More Real-Life Proof

" ... was it value? YES. Because I get smarter, when I'm with smart people"

Thanks for the time and effort of last Monday. The written notes are amazing and framed on our wall... a real roadmap to the future! (I'll show you my 6 hour notes in a second) No seriously, was it worth paying $5,000 for just 6 hours with your brain? What I wanted was to work with a real live brain, fuelled by loads of real-time experience, directing intelligence, copywriting expertise and off the wall creativity onto our start-up internet business...ie the whole knowledge, skills and attitude bundle in one person. YOU!   You certainly delivered in your unique style. You got one simple message across, so we got it loud and clear. First build a relationship, find out what your clients want and then get ready to deliver it, to the very best of your ability. Take good care of your clients, and keep on improving your delivery. All of which you did and are still doing.

Gold Client Sabrina Yuille, Brisbane Australia

So was it value? YES. Because I get smarter, when I'm with smart people, when I'm able to interact and ask questions and keep on asking them until I have the answers I need. DVD's just don't do that for me. Because I had access to your vast stores of knowledge and creativity, which you shared so generously.

Because you spent the time getting a sense of who we are and what we're trying to do, so you can tailor our web-site for us, while still using cutting-edge technology. Because you told lots of stories to get your point across and made us laugh, so the learning was effortless. Because above all, you are REAL.

So what did I get from it? I got a very real sense that I can do this internet stuff, if not exactly now then certainly with effort on my part and help from industry giants like you.

The huge mountain of trepidation is now more like a graded climb, with signposts on the way and the promise of a giant party towards the top. Your CAN DO approach is so welcome and so different.

You make the complex steps of process so clear that they seem manageable, you insist that we discover and then speak with our own voice, all the time modelling this yourself, you provide endless references for where to go to learn necessary bits and if that wasn't enough, we now know where you live.

The real value for me was seeing how very true to yourself you still are. You have not sacrificed your values to be a success, you still speak funny , but have so much wisdom to spread around, you admit you make mistakes and they are merely stepping stones, and perhaps above all, you said thanks to your audience and we could see you meant it!

Sabrina asked me to sign my notes above. I did. She now has them framed in her office. They are a reminder of a starting point to her success!
 

"Frankly, I was amazed "

Alan,

I wanted to send you this personal note below to let the folks know you truly are an amazing business coach! I want to say to anyone reading this ...

"After listening to Alan talking at the World Internet Summit Australia I thought this is a real down to earth guy I can deal with.

Problem was he lives in England and I live in Melbourne Australia! So … After the World Internet Summit I actually paid Alan $5,000 for just 6 hours of his time. Not only that I flew him a 1,000 miles to Melbourne, put him up in a 5 star hotel overlooking the city and covered any of his expenses.

Within 2 weeks of Alan spending time and sharing his insider information we made our first sale online.

Frankly, I was amazed and still am. Since his return to the UK his support has been fantastic. Distance is NOT an object at all for Alan. My advice to anyone reading this that might be thinking is it worth hiring Alan.

If you hear about him speaking live, GO. If you get a chance to sit and talk with him face to face, do it. If you can afford to pull him into your office and pay his consultancy fee’s, just do it.

The guy is a goldmine of information that could potentially help anyone build a substantial business online."

John Kapa from the World Famous Record Breaking KapaBros.com.au

"Alan - you catapulted us"

Hope life back home is great & you’re enjoying being home with your family. Thanks again for your generosity with your time & talent at the Gold Coast.

Now for my feedback/ testimonial … I can only speak for myself, so Sabrina will send through her thoughts in another email.

Did I find my $5,000 for just 6 hours with you of value? Absolutely – let me count the ways…

What my money bought…

Gave me unrestricted access to an industry legend who critiqued our ideas & gave cutting edge advice about how to make it work online Allowed me to ask the “newby/ dumb questions” that weren’t answered during the seminar – without making me feel like a complete nincompoop! More notes than we could possible take in at one sitting – they’ll continue to inspire & direct us for years to come… …priceless really! (For newby e-business advice there’s world internet summit, for everything else there’s Alan!)

Gold Client Victoria Furey

Alan - you catapulted us from floating helplessly in cyberspace with no direction forward, to swaggering online for new business ideas, connections & markets.

Thanks so much for your down to earth, approachable advice & help in getting our business online. It’s your endless list of practical tips & “how tos” that have made all the difference in getting us to feel like we can now do this on our own. You’ve taught us to fish in a much bigger pond, with much more sophisticated rods.

More importantly though, you taught us it’s not just having a unique message, voice or image that creates online success. It’s your ability to effortlessly get along with others, tap into & fight for their causes & willingly go the extra mile to help them along their path that determines where you end up.

The true test of a man is often in what they do for & how they treat others. Thanks for treating us with respect & integrity – a man of your character is rare to come across in today’s jaded seminar/ spruiking world.

Victoria Furey GetGood.com.au

" ...Brilliant marketing mind..."