URGENT: Here's Why In Post-Pandemic 2021 a Renaissance In YOUR Business Building Ideas Are Urgently Needed

Future Uncertainty is a Massive Problem:

According To Business Owners Like You Post-Covid-19 ... "NOTHING'S WORKING!"

Social Media - the RESULTS are in and it really doesn't work - likes and shares with no sales - No wonder Starbucks is dropping their 250 million social media pages!

Adwords - brutally IMPOSSIBLE to get decent clicks and conversions (Snippets have killed them anyway)
SEO - like a cat chasing a mouse - Keywords and tags are IRRELEVANT no longer considered by Google as a reason to list your business
Build and redesign yet another website - forget it - it makes NO difference without a tested strategy and tactics to support
Traffic and conversions - INEXPERIENCED and untested strategies failing!
Being BETTER-THAN-GOOD - isn't good enough to drive your business forward!

AND COVID-19 and OTHER GLOBAL CONDITIONS have created a survival environment.

Dear Entrepreneur,

"WHY Is My Marketing Not Working and Will Work Even Less in 2021 Unless I Understand Post-Pandemic Change?"

First, let's understand how we got here… Also read trends here.

The Huge CREATIVE and Detached Void

There is now a glaring gap in the TRUE EXPERIENCED HIGHER RESPONSE BUSINESS EXPERT that understands post-COVID-19 thinking and that has worked deep inside the heart of what really works within direct response marketing. I'm talking about really knowing and understanding what makes your buyers - BUY - how they think, the mental journey they take until they purchase, why they buy, how they buy, the triggers and elements of real selling without forced PERSUASION. And of course how everything has changed for your business after and their buying habits after covid!

This is exactly why a RENAISSANCE in the way you approach your customers must change. I think you'll now agree that the likes of digital marketing agencies and the modern Ad agency seem to find it more exciting to sit behind desks zooming in a warm expensive corporate offices space or 'googloid play space' where team masterminds, open discussions and a lazy approach to building a marketing strategy for clients like you are now favoured with a 'PLUG & PLAY' or 'top-drawer' approach to marketing.

CREATIVITY has been lost to technology. The creative mind has been given a 2nd, a 3rd, and even 4th and lower place to asking Google for an answer on what to do next to build your post-covid business future.

They seem to prefer the 'little thought approach' and almost 'everything marketing' created for you are ready to go for them. All they have to do is fill in the blanks without thought or real knowledge of what it actually takes to actually engage, create a response, or increase conversions for your business.

I don't think marketing has ever been so lazy yet it’s never before offered the UNIQUE OPPORTUNITY to be so incredibly good, innovative and opportunity packed to race one step ahead of your competition after COVID. When everyone is doing the same standing out should be easier right?

This Definitely WILL NOT Work For Your Business After The Pandemic ...

You probably have experienced a marketing expert saying this to you; let’s get your website redone, create social media to create buzz and stir, run Adwords, run PPC, post endless content to engage, build likes and fans, create a new logo, install analytics, and then all you have to do is pay £xxx each month and well make sure you’re busy.

I’m sure you’ve heard that before by many a marketing ‘business experts’

It's CHEAP SCRIPTED MARKETING. It's nothing. It's a NAIL-IN-THE-COFFIN killer for your business. I think you know that.

Why Cheap Scripted Marketing Will Never Work For Higher and More Direct Response In a COIVD Driven World

YOU ARE unique. Your buyer is unique. Their internal conversation from thought to buying from you is unique. Any approach you take in your business when direct marketing must be unique. And even if you sell something the same as everyone else ... you must still take a UNIQUE approach with an ANGLE so strong it gives you an edge on your competition. It's always worth remembering there were many MP3 players before APPLE arrived with their iPod yet where are they now? They used the same SCRIPT as everyone else whilst APPLE created a new ANGLE and a whole new WINNERS game! Post-COVID demands unique!

Over the past three decades and more I never fail to be amazed at the VERY SUBTLE differences changing words or an image or to a strategy can have to any campaign. I once changed a headline from twenty words to twelve words. The response rate went THROUGH-THE-ROOF. I also tested images. One image had a CLICK-THROUGH rate online of just 4 while another image on the same advert had a click-through rate of almost 250 CLICKS. I also tested long copy against short copy, video against audio and many other layouts and technical mechanisms that can increase or decrease response rates. That's REAL marketing power. That's REAL marketing results. That's the REAL difference it can make to your business.

Post-pandemic you must say the right thing at the right time. You must become gentler yet have power. You must lead but not force. A softer approach that has compassion and conversational qualities must be adopted in 2021.

What I Know From Over Three Decades of Direct Response Marketing and Building Business Experiences

There isn’t anything wrong with taking any route that works including social media and digital, but what I have seen is this. It takes more than a routine plug & play marketing system to give you an INCREDIBLE MARKETING CAMPAIGN. I’ve seen it time and time again and regardless of how modern your customers become the basic human being and the way your customer reacts to certain things really never changes.

Never forget …

YOUR CUSTOMERS are human beings. They want to be treated like humans. They want to be part of your business family. They want to enjoy your business and feel a part of it. They have become far more sensitive, paranoid and insular post-pandemic.

The way your customer buys from you is very specific to you. For example, if you are selling headphones your buyer WANTS MORE than simple headphones. Headphones might sound like something simple but they aren’t – not to your buyer.

Headphones today have become symbolic of something MUCH MORE than listening to sound. If your buyer is buying headphones yes they want to know the quality of the sound yet there are things that come before the quality. Things like brand, look color, and acceptability within a peer group. And even more … do they feel like they are part of a happy new post-pandemic world when wearing your headphones?

THE CRITICAL CONVERSATION: This means your ads and messages have to cover the questions your buyers have. This means you must address the words or thoughts in the minds of your buyers because if you don’t deliver answers – they simply won't buy.

If You DEMAND a Higher Response Business Don't Be Fooled By The Marketing Same Old Before COVID Business Building Hype - Everything Has Changed!

Peoples REASON for buying also never change (Yet COVID changed a deeper part of people that you must tap into)
Basic human emotions and thinking is what will always DRIVE your sales
More than ever before POST-COVID buyers demand service like never before and want to feel part of something special
NEW FADS take TIME to become habits - Following this post-covid could destroy your business
Marketing isn't a one-off event it must be a SEAMLESS CONTINUUM
CONVERSATIONAL SELLING – stepping into the conversation rather than trying too hard to start a new one (and the conversation has now changed forever - have you?
MIND-SET HEADLINES that are tuned into what your buyer is already thinking because MOST of your readers and buyers will never read past your headline message.
YOUR MESSAGE that is simple, direct, and again is conversational
Multi-outlet approach to selling rather than trying to sell solely from your website
Leveraging existing traffic sources rather than trying to create new ones
Attractioneering strategies that pull strategies
Engagement on a one-to-one level rather than on mass
Trust and rating marketing strategies
A mark of distinction approach as the USP is dead

Think About - Old School New School Direct Response

BOOTS-ON-THE-GROUND approach to MARKETING in the post-covid society.
Message to Pocket Marketing
ATTRACTION marketing - create a buzz, a stir, a DISTINCTION and they will come to you
ARTISAN marketing - grassroots old school marketing, stripped back, simplified and results-driven
ENGAGED marketing - NOT the social way but the post-pandemic way by tapping into the MIND with STICKY MEMES
CONVERSATIONAL marketing - words, thoughts, images, habits based on INTERNAL CONVERSATION
MULTI-OUTLET tactical approach to selling is current and can be as big as you want it to be
4th DIMENSION marketing - Tuning into something more than the obvious
And more ...
LOVE & RATE marketing
GENERATION THUMB 1-second press marketing
Alliance marketing
The BIG IDEA higher response marketing
DISTINCTION marketing
And more.

What Happens When You STOP and Make CHANGES For 2021?

MORE SALES: I have changed headlines online and offline only to watch sales respond.
LONG COPY: I’ve created a long copy of 10,000 words and watched sales pour in from a long copy.
STORY-TELLING: I wrote an ad for a TV company that told a story of a cameraman and response and sales poured in.
30-WORD RESULT: I changed an offer on a great advert once. I changed just 30-words. That 30-words generated over $100,000 in sales from a webpage
$8 MILLION: One client I advised and consulted with on their message-to-market. I changed all of their headlines and advised them to change all of the images. The result is a company that is currently turning over $8 million last year.
OLD SCHOOL DIRECT MAIL: In a series of letters I crafted for a new cosmetic company not only did their response rate go through the roof, but the director also managed to build a company he eventually sold for millions.
HIGHER RESPONSE: And for all of my children, I have created the ultimate CV that looks and reads nothing like a CV. Without fail, all of my children received phone calls and emails with offers of interviews due to the way the CV was tuned into the mind of the employer
A Post-Pandemic Renaissance in Direct Marketing & Results Can Look Like This For Your Business
BREAKTHROUGH: 223.7% Increase In Turnover In Just 23-DAYS
DRAMATICALLY increased her salon turnover by 53.4% in just 4 weeks (but actually increased her cash in her drawer the day after we met)
BREAKTHROUGH: Like the printer that generated over £42,000 in sales from a single email after we re-wrote his email messages to his list ( this guy was almost bankrupt – after our breakthrough, he GENERATED over £2 Million in sales over a year)
BREAKTHROUGH: Like the promoter that struggled to sell seats and slashed over £100,000 from his marketing budget only to INCREASE his sales by over £800,000
BREAKTHROUGH: Like the security company that went from 1 lead a day to a MASSIVE 17 leads per hour. The phone line went so crazy they called and asked me to switch off what I had switched on.
BREAKTHROUGH: Like the lawyer that EXPLODED his leads from 3 per month to over 330 per month! (He then went out and got himself a Rolls Royce as his reward for his new breakthrough.
BREAKTHROUGH: Like the consultant that went from as good as no sales to sales of over £74,000 in sales after her breakthrough. She also went from £20 per hour to £250 per hour
BREAKTHROUGH: Like the Yoga teacher whose sales messages couldn’t sell a thing to SUDDENLY selling out her classes with one class taking in over $117,000 from one campaign
As you can see there's a huge difference between lazy marketing and higher response direct marketing that will work for you.

I offer invaluable advice. As you will see further below my advice has been nothing short of breathtaking at times. Fixing broken systems, installing breakthrough systems and revealing easy-to-reach new profits in days.

Struggling and scared about the post-pandemic business environment - read this article now.

Over the decades I have delivered well over one hundred million in new sales for clients. I increased to over 125 leads per day for a client. I created sales of over $12.5 million for another client. I have been in the business of marketing since 1985. It’s all true. But first …

I got my initial investment back several weeks after starting as a copywriter with Alan... and fully expect what I learned from Alan to pay dividends (gold making more gold) for years to come. — ***I got my initial investment back several weeks after starting as a copywriter with Alan****... and fully expect what I learned from Alan to pay dividends (gold making more gold) for years to come.*

COPYWRITING MENTOR: Creating new copywriters from

Nurse to copywriter
Scientist to copywriter
Joiner to copywriter
Electrician to copywriter
Kung fu to copywriter
Secretary to copywriter
Soldier to copywriter
Lawyer to copywriter
Landscaper to copywriter
Technician to copywriter
Hairdresser to copywriter
And more since 2004
My ‘best copywriting mentor program’ is here

CONTACT ME RIGHT NOW - HERES HOW! WhatsApp: 07793069486 SMS: 00 44 7793069486 Facetime: alan@orangebeetle.com Email: alan@orangebeetle.com Genuine Enquiries ONLY. I Do Not Offer Any FREE Or Worthless Services.

‘A POWERFUL BUSINESS MENTOR AND CONSULTANT’

I fell into DIRECT RESPONSE BUSINESS BUILDING practices by pure chance.

Let me start with a short, but true story.

As far back as 1988 one of my clients offered me an empty shop that I could turn into a hair salon. I was a mobile hairdresser. Mobile because I kept getting fired. So I took the shop and quickly discovered I had to do something more to bring my clients through the door for a haircut. After 6-weeks I was getting desperate. I had run out of cash so gave myself a month to get the place packed.

I took a course I couldn’t afford in London. Paid for by my VISA card because I was almost broke. It was there I discovered something called marketing. I bought a book or two and then went my way back home to get my salon busy. From being almost bust in 1989 I managed to rise from one salon became three salons by 1993. I had gone from a tiny 250 sq. ft. shop to a huge 2,000 sq. ft. shop in a busy town of 35 other salons.

We stole the top slot in the town due to the endless marketing and promoting I was doing. By the time I had finished - 17-years later - I think you could say I was an expert in many things as well as haircuts.

Direct Response Marketing Building & Success

Despite computers not being available to the likes of me in the very early 90s I had created direct mail systems that were totally unique. Street and guerrilla marketing that was relentless. Alliances with many other businesses. Newspaper and magazine adverts that packed our appointment books. We were without fail N0.1. We were also charging three-times more than anyone else. The salons were always packed.

Moving on …

Salon clients began to ask me about my marketing as it was unavoidable from personal mail to huge posters on the side of a bus. Other business started asking me about it. Both wanted help and advice. Before I knew it I was a well-respected expert advising others on how to build a business. The types of businesses I had begun to deal with ranged from car showrooms, window replacement companies, solicitors, accountants, cosmetic, jewellery and many more.

Since then I have generated well over one hundred million in new sales, created multi-million selling online business and transformed businesses and lives with proven, tested, different and well-thought-through advices.

That was just part of what led to where I am today. That also led to some pretty impressive results. I’ll post some results in bullets below for you.

Here’s a video of me being interviewed recently. As you can see despite being in business since 1985 I’m not quite 120-years of age yet.

Business Mentor | Guide | Advisor | Author | Filmmaker & More

So today …

Mostly I carefully advise, expertly mentor, write and guide.

ACCIDENTAL COPYWRITER FINALepubcover.jpg — ***It's good...damn good, Rich Schefren, Strategic Profits***
mesmerising - highly recommended, Declan Dunn
*highly recommend to any aspiring copywriter or small-business owner!",* **Kirt Christensen - Trading Science**
*Beautiful book, amazing tips, Michel Fortin*
*a wonderful book”,* ***David L. Deutsch***

This means if you contact me I will give you all of the advice you probably don’t want to hear, all of the advice you NEED to hear and offer the solutions you probably urgently need. I am yet to come across a solution I have been unable to fix. One client very recently told me his phone enquiries gradually had been disappearing down to a trickle. After I looked at it I discovered they hadn’t vanished at all. The truth was no one was picking up the phone. I gave them a solution that created a £1.7 million windfall.

That’s how I like to work with my clients today.

My big love is translating my writings into film (see Vimeo link above) for clients and for myself. I do write copy, but I am probably the most expensive copywriter you’ll ever come across. If that’s what you need we’d have to talk about fees.

Mostly I mentor and advise my clients.

Now ...

Unlike most small business consultants, I boast a ton of real-life experience going all the way back to 1985.

From sales going into the millions to writing, authoring, publishing books, to being flown around the planet to advise large companies, to uncovering lost or hidden profits in under 24-hours, to mentoring all kinds of businesses. And even making films and still making kids at 58.

My experience as a direct response consultant is unsurpassed my most. My online higher response knowledge is tough to beat. My deeper understanding of the internal mechanics of a customers conversation before and after they buy from you is unmatched.

But... you be the judge of that.

I’m without doubt the consultant you’ll spend more on than most. If paying for the best is an issue I’m definitely not the guy for you.

Work with me as your business mentor?

You get over 34-years of frontline business fixing experience.
You get strategy sales experience going into hundreds of millions
You get advice that can deliver and reveal hidden sales right from under your nose very quickly
You get an expert that relies on others telling you his expertise rather than forcing it on you.

So if you need an interesting, informed, intuitive and a different business mentor I am your man.

And...

If you need results that are tuned into the post-covid world - we should talk.

Finally...

Generation Post-Covid Is Real … EVERYTHING Has Changed.

Post-covid the conversation has changed. The mind thinks differently. The eye sees different.

Are you in tune with the demands of the new consumer in a post covid society?

It’s easier to fix than you might think.

But ...

If you’re not sure ask me to audit your message to your market, your business strategy to find out.

The following are all real small and large business mentoring breakthrough numbers in a few bullets I want to share with you. Ask me more if you want to know more about any of the results mentioned.

Turnover up by 233.7% in just 23-days
Average spend UP by 586.3%
Specialist services up over 700%
Recruitment, management and issues solved in under 5-days
New business bursting with customers from opening day
Sales of specialist retail from UP A MASSIVE 2750%
More turnover increasing their turnover by 465.21%
New customers UP by an INCREDIBLE 2633.3%
From zero to a 49.2% conversion online
From almost bankrupt to 116% new growth in 11-months
From just 3 sales to 74 sales in 24-hours
New sales of over £42,000 in 12-hours
From a failed campaign to multi-million-pound success campaign (sales over £7 million)
From no enquiries to 17-per hour (day one of new campaign)
From absolute struggle to a windfall of over £200,000 in a single weekend
Grabbing over 5,000 potential customers using just one online tool
Selling out a Yoga training class in 10-days that couldn’t be sold in 3-months
Online sales for one client of over £5 million in a record month
Increased sales of 2,300% with a new direct response strategy - in just 4-days!
Massive leap of 900% in sales
Increase of sales by £74,000 from just ONE advert
Sales of just under $15,000 to sales of over $88,400 after I critiqued and re-wrote a simple paragraph into his final offer on his sales letter
Sold over a million dollars from a single webpage selling a stocks and shares program
Increased his sales by $2.4million from zero despite being close to bankruptcy!
A brand new business that made her $4,000 in the first promotion (more than double her monthly wage).
A long running webpage that has consistently pulled in 6.4% selling a health related product
Mini 4-email campaign generated over £24,000 in one week
Single offline campaign with a flyer boosts sales by £15,400 in one day
Another email campaign to sales letter generates over £100,000 in a single week
Over 404 new clients from a single campaign that almost crashed her business
A £250,000 magazine advert that made one client rich!
21-sales from a magazine advert that replaced a failed advert
Client saved over £60,000 after a mastermind session
Another clients slashes his marketing budget by well over £100,000 and then goes on to generate well over one million in sales over 12 weeks
A website that pulled sales of over TWELVE MILLION in a single month

Over Three Decades Business Mentoring, Building, Growing, Playing, and Creating Real Businesses

“I can hardly believe THE CHANGE in not only my business but in ME. Alan’s strategies and advice with guidance took my business to a 53.4% rise in one month, 116% rise in one year. Anyone thinking of working with Alan I would say go for it. There’s absolutely no question

Caroline Sanderson Scottish Hairdresser of the Year and Salon Owner Ego Hair Inverness”

Hi Alan

Small Business Mentor For Hair Salons — "WORKING WITH ALAN ... The results are UNREAL… INSANE"

“THE SALON IS CHANGING … PHONE HAS NEVER STOPPED … JUST INSANE”

Well, what can I say!!

We had a salon, a team, a business – Or so we thought!!

We were taking on average £2-3000 a week, it covered the bills… just! We spent A LOT of nights worrying about how we were going to pay the staff if there was money in the bank to pay the product company…. We didn’t take a wage, we didn’t have any spare cash, we thought we were doing everything like we should but we were still not seeing any increase….until we called Alan.

We spent many more nights wondering whether we should take the risk, it was a lot of money that we certainly didn’t have.

We made the jump… and it was honestly THE BEST THING WE HAVE EVER DONE!!!! Alan ripped our business apart and showed us it in a completely different light….

In 4 weeks he has refocused our attention on stabilising and building a BUSINESS. He has almost DOUBLED our turnover in 4 weeks…….at the quietest time of the year!! He has opened our eyes to everything about our business and what we were doing and has flipped it on its head!!

It’s INTENSE, ITS HARD WORK AND ITS EXTREME!! But we are ABSOLUTELY LOVING IT!! The results are UNREAL….. We are 4 weeks in…..we cant for the results after 12.

Alan is fantastic, he is supportive, encouraging and he knows what he’s talking about! He is ALWAYS at the end of the phone, he keeps us focused and he gets results……it’s just simply amazing!

I can’t wait to write about our journey after the next 4 weeks!

I Can Identify and Fix Your Business Issue In Minutes

You might want me to help with your Ad strategy
You might need to me to critique everything you are doing right now
You might want to know the fastest and safest way to double your business
You might want to reduce the risk from trying new things
You might need a fast-track way to save your business
You might simply want the safety net of having a mentor with a strong reputation and decades of experience to help you navigate the world of business safely.

Whatever the reason ...

My Priority as a Mentor Is Always Your Priority

When we begin working together whatever your most pressing problems are right now... I guarantee if I can fix - I will fix your problem. Where ever you are right now, facing closure, struggling, in a mess, losing money, out of profit, struggling with systems, staffing or like the idea of increasing your business by 223.7% like one of my clients did ... call me right now.